Increasing views, likes and subscriptions on YouTube
YouTube attracts millions of users and those who want to share their knowledge or information about the company's services and products. There are not only entertainment videos on the site. Various content is published, including educational, informational and commercial videos. Someone creates a Youtube channel to shoot funny videos or videos about their life, someone shows their hobbies, someone talks about their company. Whatever topics and formats bloggers choose, everyone wants to promote their channel https://youtube-booster.space in order to earn income and be popular among the YouTube audience.
To monetize content, you need to attract at least 1,000 subscribers and get at least 4,000 hours of views. To achieve such activity, it is necessary to take into account the moments that affect the promotion of hosting channels. You can also apply for the help of special services.
To decide on a topic, you need to think about what is interesting, what you usually watch on YouTube yourself. If you have decided on the topic of the channel itself, but do not know what to shoot a video about, there are some tips:
• Search on YouTube. Enter the key into it, and in the filters specify the time for the month or for the year and sort by the number of views. You will be able to study the list of those videos that have gained the maximum views, and choose something interesting for yourself.
• Tags in vidIQ. Enter a query common to the channel topic and arrange the tags by rating. Get a list of tags by search volume and competition. So you can choose a theme for the video. Choose hashtags for promotion with low or medium competition from 2,000 requests.
• Trends. Do not forget to view the top videos by the number of views per hour. This will help you keep up with trends and shoot a popular video.
The format is equally important. Each user comes with his own goal. Someone wants to learn something, someone is looking for something new on a topic of interest, someone is having fun or looking for humorous content. Getting on a channel and watching its videos, it is important to understand the specifics of the videos and their format in order to decide whether to subscribe to it.
It is worth choosing from 1 to 3 formats that will be the basis of all videos, for example, podcasts, reviews, talk shows, educational videos or lectures, challenges, etc. Videos of different formats, themes and lengths can confuse users. When they get used to similar videos, they can memorize the channel faster and return to it more often, recognizing it among others.
One of the most important factors on YouTube is the retention of viewers. The more time they spend on YouTube, the more the service and those who create content earn. If a video helps to retain users, it will rank better. To check how much time viewers spend watching videos, you can check this information in Analytics – Overview. The page will have a list of videos and the average viewing time. You can study which videos are watched more – short or long and create a more popular version.
Audience retention is the percentage of video viewing. There are several ways to optimize video content for user retention:
• Focus on the first 15 seconds. Their influence is of great importance. The video hosting itself suggests focusing on such a time period. It shows whether the video will be interesting to the audience. During this time, you need to have time to attract the audience. For the video, you can use the classic technique: introduction — development — climax — denouement.
• Subject from the title. Do not deviate from the topic that was indicated in the title of the video. Otherwise, the user may not see what he was looking for and will not watch the video.
• Checking the peak of views. To do this, you need to select a video, go to Analytics – Overview and go down. Fluctuations will be displayed on the chart. If they are uneven, you can analyze what caused the audience to leave.
• Session time. This indicator shows how long the audience spends time on YouTube after watching the videos. It is also considered a ranking factor that increases the time spent by viewers on hosting. The service encourages those channels that manage to keep users on their resource. To optimize the content for this factor, you can create a playlist (lists of videos). It will delay users on the channel and increase session time indicators. It is worth giving the lists competent names, adding keys to them so that they rank the channel better. Also, at the end of the videos, you can create links to the channel, other videos, and a subscription.
• Audience engagement. The service does not want viewers to passively watch the video. It is activity that is important. Number of likes, comments,
adding videos to a playlist is of great importance. The more such actions are performed, the more signals for ranking. There are 2 recommendations on how to improve user engagement. You can ask to leave a comment. By placing a call to action in the content, you can get audience activity. The second tip is to respond to comments. This provokes you to leave even more comments.
The normal retention rate for a video for 8-14 minutes is considered to be 40%. If it is lower, the system will recommend the channel worse. If higher, there is a chance to enter the recommended ones. Check the retention in analytics in the creative studio, study at what points the audience leaves, and correct mistakes.
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